Table of Contents
SEO SEO performance on any web page is to improve the quality of your content, so search engines will choose to
include your content in search results.
What is SEO and what does optimization mean?
We know that web content is for people, if you provide great content to your customers and they are happy your
business will be good. At the same time, there are additional things you can do to improve your content for search
engines, such as identifying keyword phrases and using them strategically. If you’re writing new content, you can
improve it as you write, and you can also plan for existing content that doesn’t rank highly by tracking and improving it.
What is SEO and how does it work?
Search engine crawlers, also called bots, comb through all the content they can find on the Internet, and this is done by
tracking internal links within websites and links across different websites. The bots look at the content on each of your
pages including the URL, title tag, and titles, to understand what each page contains. The search engine takes it all to
build what is called an index.
search engine optimization factors
There are a lot of factors, but the content is king, as it ensures that readers are attracted and stay as long as possible. In
addition to the content, there are also other factors such as (outbound and internal links, keywords, user experience,
page load speed) all of these factors help to improve your visibility on the search engine over time.
Keyword competition
Search engine rankings are very competitive, and it is easier to rank for more specific search terms, such as What
causes hair loss? Instead of “hair loss”. Even though these more specific terms are searched for less, you can easily get
traffic from them. If in the beginning you have to search for keywords that have a good search rate and at the same
time there is a little competition, this guarantees that you will get some traffic. When your site starts appearing, you can then compete for higher competition keywords.
